LaunchRanked

Best-of list · by use case

The best free SEO tools, by use case

The most useful free SEO tools come from the search engines themselves: they show you real data about your own site. Start there, then add quick checkers for the jobs they don't cover.

Everything here is free to use at the time of writing (September 2026). The checkers and generators in the last group are ours, and they're labelled.

Disclosure: LaunchRanked is our product. Where we list it, we say so, and we place it under the use case it fits rather than at the top by default. Everything else here is from the vendors’ own sites or our research, and we say where they’re better.

At a glance

Grouped by use case; order within a group is not a ranking. Prices at the time of writing (September 2026).

The best free SEO tools, by use case: summary by use case
ToolUse caseBest forPrice
Google Search ConsoleSee how Google and Bing see your siteFinding pages that already get impressions but few clicks. That's where our biggest wins came from.Free
Bing Webmaster ToolsSee how Google and Bing see your siteCovering the second major search engine; it can import your Search Console setup.Free
PageSpeed InsightsSee how Google and Bing see your siteChecking a page's speed and Core Web Vitals.Free
Rich Results TestCheck structured dataConfirming FAQ, product, article or breadcrumb markup is read correctly.Free
Schema Markup ValidatorCheck structured dataDebugging structured data beyond Google's rich results.Free
Google TrendsResearch demandComparing topics and spotting seasonality.Free
AI crawler checker (ours)Quick checks and generatorsCheck if GPTBot, ClaudeBot, PerplexityBot, Google-Extended and 11 more crawlers can reach your site, read straight from your robots.txt.Free, no sign-up
Meta tag checker (ours)Quick checks and generatorsCheck a page's title, meta description, canonical, robots, Open Graph, JSON-LD, hreflang and llms.txt in one pass, with a one-line fix for each issue.Free, no sign-up
SERP preview (ours)Quick checks and generatorsSee how your title and meta description look in Google on desktop and mobile, with pixel-width estimates and truncation warnings. Free, no sign-up.Free, no sign-up
robots.txt generator (ours)Quick checks and generatorsGenerate a robots.txt that blocks AI training crawlers but keeps AI search bots, or blocks every AI bot. Add paths and a sitemap, then copy it.Free, no sign-up
llms.txt generator (ours)Quick checks and generatorsBuild an llms.txt file that follows the llmstxt.org format: name, summary and sections of links. Copy or download it, plus an honest look at what it does.Free, no sign-up
FAQ schema generator (ours)Quick checks and generatorsTurn questions and answers into valid FAQPage JSON-LD. Copy the script tag into your page. Includes what Google does with FAQ markup today.Free, no sign-up
Open Graph checker (ours)Quick checks and generatorsCheck a page's og: and twitter: tags, see large card, small card and chat previews, and test the share image's size, format and dimensions.Free, no sign-up
Heading checker (ours)Quick checks and generatorsSee a page's H1–H6 outline as a tree and catch missing or multiple H1s, skipped levels, empty headings and headings that are really paragraphs.Free, no sign-up
Sitemap checker (ours)Quick checks and generatorsFind a site's sitemap via robots.txt, follow its index, count URLs and check lastmod dates, http/https and www mix, and the 50,000-URL limit.Free, no sign-up
Redirect checker (ours)Quick checks and generatorsFollow a URL's redirects hop by hop with status codes and timings. Flags chains, loops, temporary 302s on permanent moves and http to https.Free, no sign-up
AI title generator (ours)Quick checks and generatorsGenerate 8 SEO title tags from a keyword, page type and audience. Each one is checked to fit 60 characters and about 600px in Google. Free.Free, no sign-up
AI meta description generator (ours)Quick checks and generatorsGenerate 5 meta descriptions of 120–155 characters from your page title, what the page offers and a keyword. Free, no sign-up. Review before use.Free, no sign-up
AI FAQ generator (ours)Quick checks and generatorsTurn a topic or page summary into 5 FAQ questions and answers, edit them, and copy valid FAQPage JSON-LD. Free, runs on an open model.Free, no sign-up
UTM builder (ours)Quick checks and generatorsBuild UTM-tagged links with presets for newsletters, X, LinkedIn, Product Hunt and directories. Flags case and space mistakes. Bulk mode. Free.Free, no sign-up
Slug generator (ours)Quick checks and generatorsTurn titles into clean URL slugs: lowercase, accents transliterated, optional stop-word removal and a max length. One at a time or in bulk.Free, no sign-up
Word counter (ours)Quick checks and generatorsCount words, characters, sentences and paragraphs, estimate reading time, get a Flesch reading ease score and see your longest sentences.Free, no sign-up
Keyword density checker (ours)Quick checks and generatorsPaste text to see its most-used 1, 2 and 3-word phrases with counts and share. Check a target keyword. Spot stuffing and missing topics.Free, no sign-up
hreflang generator (ours)Quick checks and generatorsBuild hreflang link tags, sitemap xhtml:link entries or HTTP headers for your language and region URLs, with x-default and ISO code checks.Free, no sign-up
Schema markup generator (ours)Quick checks and generatorsGenerate JSON-LD for Organization, SoftwareApplication, Product, Article, BreadcrumbList and LocalBusiness. Fill a form, copy valid markup.Free, no sign-up
Open Graph generator (ours)Quick checks and generatorsGenerate og: and twitter: meta tags from a form, with a live link-preview card and image size guidance (1200×630). Copy and paste.Free, no sign-up
Canonical checker (ours)Quick checks and generatorsCheck a page's rel=canonical against its final URL: http vs https, www, trailing slash, cross-domain, and HTML vs HTTP header conflicts.Free, no sign-up
hreflang checker (ours)Quick checks and generatorsValidate hreflang tags and Link headers: language and region codes, self-reference, x-default, absolute URLs, and return links on up to 5 alternates.Free, no sign-up
Structured data validator (ours)Quick checks and generatorsExtract every JSON-LD block on a page, see it pretty-printed, catch syntax errors, and check the properties Google lists for each rich result type.Free, no sign-up
Security headers checker (ours)Quick checks and generatorsCheck HSTS, Content-Security-Policy, X-Content-Type-Options, frame protection, Referrer-Policy and Permissions-Policy, with a simple grade and fixes.Free, no sign-up
Broken link checker (ours)Quick checks and generatorsFind broken links on a page: we check up to 100 links for 404s, server errors, timeouts and redirects, internal links first. Free, no sign-up.Free, no sign-up
Image alt text checker (ours)Quick checks and generatorsList every image on a page with missing, empty or over-long alt text, filename alts, missing width and height, and lazy-loading above the fold.Free, no sign-up
Internal link checker (ours)Quick checks and generatorsCount a page's internal and external links, see every anchor text, and spot nofollow on internal links, 'click here' anchors and links with no text.Free, no sign-up
llms.txt validator (ours)Quick checks and generatorsValidate a site's llms.txt against the llmstxt.org format: H1, blockquote summary, H2 link lists. Checks up to 20 links and looks for llms-full.txt.Free, no sign-up
Domain age checker (ours)Quick checks and generatorsLook up when a domain was registered, when it expires, its registrar and nameservers, straight from the registry's RDAP record. Free.Free, no sign-up
AI tagline generator (ours)Quick checks and generatorsDescribe your product and audience, get 10 taglines of 60 characters or fewer for launch sites, directories and your homepage. Free, no sign-up.Free, no sign-up
AI product description generator (ours)Quick checks and generatorsWrite a one-sentence, 50-word and 150-word description of your product for launch sites and directory listings, from one form. Free, review before use.Free, no sign-up
AI launch post generator (ours)Quick checks and generatorsDraft a launch post and first maker comment for LaunchRanked, Product Hunt, Show HN, Indie Hackers or Reddit, in the tone you pick. No vote-begging.Free, no sign-up
AI keyword clustering (ours)Quick checks and generatorsPaste up to 200 keywords. We group them by meaning with an embeddings model, name each group after its most central keyword and export a CSV.Free, no sign-up
AI blog outline generator (ours)Quick checks and generatorsEnter a keyword and search intent. Get a title, H2 and H3 outline, FAQ questions and internal link placeholders. Copy as Markdown. Free.Free, no sign-up
AI alt text generator (ours)Quick checks and generatorsUpload an image and get 3 alt text options of 125 characters or fewer, written by a vision model. Nothing is stored. Review before you publish.Free, no sign-up
Launch week calendar (ours)Quick checks and generatorsFind any ISO week's dates and LaunchRanked week id (like 2026-w39), then get a day-by-day launch checklist for that week. Copy it as Markdown.Free, no sign-up
Social post character counter (ours)Quick checks and generatorsCount characters the way X (links = 23), LinkedIn, Threads, Bluesky and Mastodon do, and see exactly where your post runs over each limit.Free, no sign-up
Title case converter (ours)Quick checks and generatorsConvert headlines to AP title case, Chicago title case or sentence case, with the rules explained. Keeps acronyms and brand names. Bulk, free.Free, no sign-up
AI press release generator (ours)Quick checks and generatorsDraft a product launch press release: headline, dateline placeholder, body, a quote to approve and an About section. Free draft, no distribution.Free, no sign-up
GEO checker (ours)Quick checks and generatorsCheck if a page is easy for ChatGPT, Claude, Perplexity and Google's AI to fetch, read and cite: AI bot access, server HTML, llms.txt, schema. Free.Free, no sign-up
Website SEO checker (ours)Quick checks and generatorsScore any page out of 100 on 16 weighted on-page SEO checks: title, description, H1, canonical, indexability, schema, alt text, links, HTTPS and speed.Free, no sign-up
SEO compare (ours)Quick checks and generatorsPut your page next to a competitor's: the same 16 on-page SEO checks, word counts, links, schema, speed and Ahrefs Domain Rating when available.Free, no sign-up
Dofollow link checker (ours)Quick checks and generatorsList every link on a page with its rel value: dofollow, nofollow, ugc or sponsored. Counts per domain and a CSV export. Check a backlink is followed.Free, no sign-up
robots.txt tester (ours)Quick checks and generatorsTest any URL against a site's live robots.txt for Googlebot, Bingbot, GPTBot or any user-agent. See allowed or blocked and the exact rule that decided.Free, no sign-up
HTTP header checker (ours)Quick checks and generatorsSee every response header for a URL, grouped into SEO, caching, security and server, on each redirect. Flags X-Robots-Tag noindex and canonical headers.Free, no sign-up
DNS lookup (ours)Quick checks and generatorsLook up A, AAAA, CNAME, MX, NS, TXT, SOA and CAA records for any domain, live over DNS-over-HTTPS, with TTLs and CNAME chains. Free, no sign-up.Free, no sign-up
SPF, DKIM and DMARC checker (ours)Quick checks and generatorsCheck a domain's SPF, DKIM, DMARC and MX records in one go, with plain-English verdicts and the fix for each. Counts SPF's 10-lookup limit.Free, no sign-up
Is it down checker (ours)Quick checks and generatorsCheck if a website is down or just slow for you: status code, response time, redirects and final URL from our server, plus a DNS check if it fails.Free, no sign-up
IndexNow tester (ours)Quick checks and generatorsCheck your IndexNow key file is live and matches, then submit up to 10 URLs to Bing, Yandex and the other IndexNow engines in one request. Free.Free, no sign-up
Webpage to Markdown (ours)Quick checks and generatorsTurn any public web page into clean Markdown: main content only, headings, lists, links, tables and code kept. Copy it or download a .md file.Free, no sign-up
Sitemap validator (ours)Quick checks and generatorsValidate every entry in your XML sitemap: absolute same-host URLs, W3C lastmod dates, changefreq and priority values, duplicates and size limits.Free, no sign-up
Sitemap URL extractor (ours)Quick checks and generatorsPull every URL out of an XML sitemap or sitemap index, including gzip files. Filter the list, copy it, or download a CSV with lastmod. Up to 50,000 URLs.Free, no sign-up
Sitemap URL counter (ours)Quick checks and generatorsCount the URLs in a sitemap and its index: per file and total unique, with duplicates and repeats across files counted once. gzip supported.Free, no sign-up
Sitemap compare (ours)Quick checks and generatorsCompare two XML sitemaps and see which URLs were added, removed or kept, where lastmod changed, and which differ only by https, www or a slash.Free, no sign-up
Sitemap analytics (ours)Quick checks and generatorsSee what a site's sitemap is made of: URLs per section, folder depth, file types, hosts and lastmod by month. Works on any public sitemap.Free, no sign-up
Sitemap changefreq and priority (ours)Quick checks and generatorsSee how a sitemap uses changefreq and priority, which values are invalid, and what Google does with them (it ignores both). lastmod checked too.Free, no sign-up
HTML to Markdown converter (ours)Quick checks and generatorsPaste HTML and get clean Markdown: headings, links, images, lists, tables, code blocks and blockquotes. Runs in your browser, nothing is uploaded.Free, no sign-up
JSON to Markdown converter (ours)Quick checks and generatorsTurn JSON into Markdown: arrays of objects become a GFM table, nested objects become indented lists. Free, runs in your browser.Free, no sign-up
CSV to Markdown table (ours)Quick checks and generatorsConvert CSV or TSV into a GitHub-flavored Markdown table. Handles quoted fields, commas and line breaks inside quotes, and pipe characters.Free, no sign-up
XML to Markdown converter (ours)Quick checks and generatorsConvert XML into Markdown. Repeated records like RSS items or sitemap URLs become a table; other XML becomes a nested list. Runs in your browser.Free, no sign-up
Paste to Markdown (ours)Quick checks and generatorsPaste formatted text from Google Docs, Word, Notion or a web page and get clean Markdown with headings, bold, links, lists and tables kept.Free, no sign-up
Email signature generator (ours)Quick checks and generatorsBuild a clean HTML email signature with your name, role, links and logo, plus a plain-text version. Copy it into Gmail, Outlook or Apple Mail.Free, no sign-up
Privacy policy generator (ours)Quick checks and generatorsAnswer a short form about the data your product collects and get a plain-English privacy policy draft in Markdown. A starting point, not legal advice.Free, no sign-up
Terms of service generator (ours)Quick checks and generatorsGenerate a plain-English terms of service draft for a SaaS, app or website from a short form. Markdown output. A starting point, not legal advice.Free, no sign-up
Cookie policy generator (ours)Quick checks and generatorsList the cookies and tools your site uses and get a cookie policy draft in Markdown, with a table of cookies by category. Not legal advice.Free, no sign-up
Reading time calculator (ours)Quick checks and generatorsPaste text or enter a word count and see reading time at 238 wpm (the research average for non-fiction), or pick your own reading or speaking speed.Free, no sign-up
XML sitemap generator (ours)Quick checks and generatorsPaste your URLs and get a valid sitemap.xml with optional lastmod, changefreq and priority. Checks each URL and splits files over 50,000 URLs.Free, no sign-up
Sitemap index generator (ours)Quick checks and generatorsList your sitemap files and get a valid sitemap index with optional lastmod dates. Checks URLs, duplicates and the 50,000-sitemap limit.Free, no sign-up
Sitemap splitter and merger (ours)Quick checks and generatorsMerge several sitemaps into one and remove duplicates, or split a large sitemap into files of any size with a matching sitemap index. In your browser.Free, no sign-up
Meta description tester (ours)Quick checks and generatorsType a meta description and see its length in characters and estimated pixels, where Google would likely cut it on desktop and mobile, and a preview.Free, no sign-up
Redirect generator (ours)Quick checks and generatorsTurn a list of old and new URLs into 301 or 302 rules for Apache .htaccess, Nginx, Vercel, Netlify, Next.js and Cloudflare Bulk Redirects.Free, no sign-up
OG image generator (ours)Quick checks and generatorsMake a 1200×630 Open Graph image with your title, subtitle, brand color and logo. Pick a template and download a PNG. Free, in your browser.Free, no sign-up
Favicon generator (ours)Quick checks and generatorsMake a favicon from initials, an emoji or your logo. Download 16, 32, 180, 192 and 512px PNGs, a favicon.ico, the link tags and a web manifest.Free, no sign-up
ai.txt generator (ours)Quick checks and generatorsGenerate an ai.txt file to state AI training preferences for your site's files, with an honest look at who reads it today and why robots.txt still matters.Free, no sign-up
MCP server card generator (ours)Quick checks and generatorsGenerate an MCP Server Card and a /.well-known/ai-catalog.json so AI clients can discover your remote MCP server. Follows the current draft (SEP-2127).Free, no sign-up
Launch checklist (ours)Quick checks and generatorsAn interactive launch checklist for pre-launch, launch day and the week after. Tick items off, it saves in your browser, and each step links to a template.Free, no sign-up
Press kit generator (ours)Quick checks and generatorsFill in your company facts, boilerplate, founders and links. Get a press kit page in Markdown and HTML, with a marked placeholder for a founder quote.Free, no sign-up
Show HN title checker (ours)Quick checks and generatorsCheck a Show HN title against Hacker News guidelines: the Show HN prefix, the 80-character limit, hype words, caps and clarity. Not a vote predictor.Free, no sign-up
QR code generator (ours)Quick checks and generatorsMake a static QR code for a URL or text, pick the error correction level and colors, and download a PNG or SVG. No tracking redirect, no expiry.Free, no sign-up
Startup idea validator (ours)Quick checks and generatorsScore your startup idea on problem, urgency, demand, willingness to pay, channel and competition, then get 7 days of concrete experiments to test it.Free, no sign-up
Startup name generator (ours)Quick checks and generatorsDescribe your product and get 12 startup name ideas with the thinking behind each, then check whether the .com is registered, live from the registry.Free, no sign-up
Keyword idea generator (ours)Quick checks and generatorsEnter a seed keyword and get question, commercial, comparison and long-tail keyword ideas from an open model. Ideas to research, not search volumes.Free, no sign-up
Domain Rating checker (ours)Quick checks and generatorsCheck any website's Domain Rating, straight from Ahrefs' free DR API. See what the number means, and what it doesn't, before you chase links.Free, no sign-up
Bulk DR checker (ours)Quick checks and generatorsPaste up to 25 domains and get each one's Ahrefs Domain Rating in one table. Sort by DR, then export a CSV. Free, no sign-up.Free, no sign-up
Backlink value calculator (ours)Quick checks and generatorsScore a potential backlink from the linking site's DR, rel attribute, topical relevance and page traffic. Every weight is shown. A heuristic, not a price.Free, no sign-up

How we chose

  • Free to use for the core job, without a trial that expires.
  • Official tools first: they use the search engine's own data.
  • Each tool does one clear job well.

See how Google and Bing see your site

Set these up first. They're the source of truth for your own site.

Google Search Console

Free

Google's own data on your site: queries, clicks, impressions, average position, indexing status and sitemaps.

Best for
Finding pages that already get impressions but few clicks. That's where our biggest wins came from.
Watch out for
Data lags by a couple of days, and some rare queries are hidden for privacy.

Bing Webmaster Tools

Free

Bing's equivalent of Search Console: search performance, indexing and site scans.

Best for
Covering the second major search engine; it can import your Search Console setup.
Watch out for
Smaller data volumes than Google for most sites.

PageSpeed Insights

Free

Core Web Vitals from real Chrome users where available, plus a Lighthouse lab test.

Best for
Checking a page's speed and Core Web Vitals.
Watch out for
Lab scores vary run to run; focus on the field data.

Check structured data

Make sure your schema is valid and eligible for rich results.

Rich Results Test

Free

Google's test for which rich results a page's structured data can produce.

Best for
Confirming FAQ, product, article or breadcrumb markup is read correctly.
Watch out for
It only reports Google-supported rich result types.

Schema Markup Validator

Free

Validates any schema.org markup, not only types Google supports.

Best for
Debugging structured data beyond Google's rich results.
Watch out for
Valid markup doesn't guarantee a rich result.

Research demand

Google Trends

Free

Relative search interest over time and by region.

Best for
Comparing topics and spotting seasonality.
Watch out for
Shows relative interest, not search volume.

Quick checks and generators

Small browser tools for jobs the official tools don't cover. We built these.

AI crawler checker

Ours

Free, no sign-up

Enter a domain. We read its robots.txt and tell you which AI and search crawlers can reach your homepage (or any path you enter).

Best for
Check if GPTBot, ClaudeBot, PerplexityBot, Google-Extended and 11 more crawlers can reach your site, read straight from your robots.txt.
Watch out for
Checks one URL at a time.

Meta tag checker

Ours

Free, no sign-up

Paste a URL. We fetch the page like a crawler and check the tags that decide how it's indexed, shown and shared.

Best for
Check a page's title, meta description, canonical, robots, Open Graph, JSON-LD, hreflang and llms.txt in one pass, with a one-line fix for each issue.
Watch out for
Checks one URL at a time.

SERP preview

Ours

Free, no sign-up

Type a title, URL and meta description. See roughly how Google will show them, and where they get cut off.

Best for
See how your title and meta description look in Google on desktop and mobile, with pixel-width estimates and truncation warnings. Free, no sign-up.
Watch out for
Runs in your browser; nothing is saved.

robots.txt generator

Ours

Free, no sign-up

Pick a preset or choose bot by bot. Add the paths you want kept out and your sitemap. Copy or download the file.

Best for
Generate a robots.txt that blocks AI training crawlers but keeps AI search bots, or blocks every AI bot. Add paths and a sitemap, then copy it.
Watch out for
Runs in your browser; nothing is saved.

llms.txt generator

Ours

Free, no sign-up

Fill in your site name, a one-line summary and the pages that matter. We write a spec-conformant llms.txt you can drop at your site root.

Best for
Build an llms.txt file that follows the llmstxt.org format: name, summary and sections of links. Copy or download it, plus an honest look at what it does.
Watch out for
Runs in your browser; nothing is saved.

FAQ schema generator

Ours

Free, no sign-up

Add your questions and answers. Get valid FAQPage JSON-LD, ready to paste into the page that shows those answers.

Best for
Turn questions and answers into valid FAQPage JSON-LD. Copy the script tag into your page. Includes what Google does with FAQ markup today.
Watch out for
Runs in your browser; nothing is saved.

Open Graph checker

Ours

Free, no sign-up

Paste a URL. See how the link previews when it's shared, and which og: and twitter: tags are missing or broken.

Best for
Check a page's og: and twitter: tags, see large card, small card and chat previews, and test the share image's size, format and dimensions.
Watch out for
Checks one URL at a time.

Heading checker

Ours

Free, no sign-up

Enter a URL. We list every H1–H6 in the page's HTML as an indented outline and flag the problems.

Best for
See a page's H1–H6 outline as a tree and catch missing or multiple H1s, skipped levels, empty headings and headings that are really paragraphs.
Watch out for
Checks one URL at a time.

Sitemap checker

Ours

Free, no sign-up

Enter a domain or a sitemap URL. We find the sitemap, follow up to 10 child sitemaps and check what's inside.

Best for
Find a site's sitemap via robots.txt, follow its index, count URLs and check lastmod dates, http/https and www mix, and the 50,000-URL limit.
Watch out for
Checks one URL at a time.

Redirect checker

Ours

Free, no sign-up

Enter a URL. We follow every redirect ourselves, up to 10 hops, and show each status code, destination and response time.

Best for
Follow a URL's redirects hop by hop with status codes and timings. Flags chains, loops, temporary 302s on permanent moves and http to https.
Watch out for
Checks one URL at a time.

AI title generator

Ours

Free, no sign-up

Enter a topic or keyword. Get eight title tag options that fit Google's desktop results, with character and pixel counts.

Best for
Generate 8 SEO title tags from a keyword, page type and audience. Each one is checked to fit 60 characters and about 600px in Google. Free.
Watch out for
Runs in your browser; nothing is saved.

AI meta description generator

Ours

Free, no sign-up

Give us the page title and what the page offers. Get five meta descriptions, each 120–155 characters.

Best for
Generate 5 meta descriptions of 120–155 characters from your page title, what the page offers and a keyword. Free, no sign-up. Review before use.
Watch out for
Runs in your browser; nothing is saved.

AI FAQ generator

Ours

Free, no sign-up

Describe the page. Get five questions readers actually ask, with short answers you can edit, plus FAQPage JSON-LD.

Best for
Turn a topic or page summary into 5 FAQ questions and answers, edit them, and copy valid FAQPage JSON-LD. Free, runs on an open model.
Watch out for
Runs in your browser; nothing is saved.

UTM builder

Ours

Free, no sign-up

Paste a URL, pick a preset or fill in the fields, and copy a clean tagged link. Switch to bulk mode to tag a whole list.

Best for
Build UTM-tagged links with presets for newsletters, X, LinkedIn, Product Hunt and directories. Flags case and space mistakes. Bulk mode. Free.
Watch out for
Runs in your browser; nothing is saved.

Slug generator

Ours

Free, no sign-up

Type a title and get a short, lowercase, hyphenated slug. Accents are converted, and you can drop filler words or cap the length.

Best for
Turn titles into clean URL slugs: lowercase, accents transliterated, optional stop-word removal and a max length. One at a time or in bulk.
Watch out for
Runs in your browser; nothing is saved.

Word counter

Ours

Free, no sign-up

Paste your text. You get counts, reading time, a Flesch reading ease score and your longest sentences highlighted.

Best for
Count words, characters, sentences and paragraphs, estimate reading time, get a Flesch reading ease score and see your longest sentences.
Watch out for
Runs in your browser; nothing is saved.

Keyword density checker

Ours

Free, no sign-up

Paste your draft. See which words and phrases it leans on most, and how often your target keyword appears.

Best for
Paste text to see its most-used 1, 2 and 3-word phrases with counts and share. Check a target keyword. Spot stuffing and missing topics.
Watch out for
Runs in your browser; nothing is saved.

hreflang generator

Ours

Free, no sign-up

Add each language or regional version of a page. We check the codes and write the tags for your HTML head, sitemap or HTTP headers.

Best for
Build hreflang link tags, sitemap xhtml:link entries or HTTP headers for your language and region URLs, with x-default and ISO code checks.
Watch out for
Runs in your browser; nothing is saved.

Schema markup generator

Ours

Free, no sign-up

Pick a type, fill in the form, and copy JSON-LD you can paste into your page. Then test it in Google's Rich Results Test.

Best for
Generate JSON-LD for Organization, SoftwareApplication, Product, Article, BreadcrumbList and LocalBusiness. Fill a form, copy valid markup.
Watch out for
Runs in your browser; nothing is saved.

Open Graph generator

Ours

Free, no sign-up

Fill in your title, description and image. See a live preview of the share card and copy the og: and twitter: tags.

Best for
Generate og: and twitter: meta tags from a form, with a live link-preview card and image size guidance (1200×630). Copy and paste.
Watch out for
Runs in your browser; nothing is saved.

Canonical checker

Ours

Free, no sign-up

Paste a URL. We follow its redirects, read the canonical from the HTML and the HTTP Link header, and tell you if it points where you think.

Best for
Check a page's rel=canonical against its final URL: http vs https, www, trailing slash, cross-domain, and HTML vs HTTP header conflicts.
Watch out for
Checks one URL at a time.

hreflang checker

Ours

Free, no sign-up

Enter a page with language or regional versions. We validate every hreflang value and fetch the alternates to check they link back.

Best for
Validate hreflang tags and Link headers: language and region codes, self-reference, x-default, absolute URLs, and return links on up to 5 alternates.
Watch out for
Checks one URL at a time.

Structured data validator

Ours

Free, no sign-up

Paste a URL. We pull out every JSON-LD block, flag broken JSON, and check each type against the properties Google's docs list as required.

Best for
Extract every JSON-LD block on a page, see it pretty-printed, catch syntax errors, and check the properties Google lists for each rich result type.
Watch out for
Checks one URL at a time.

Security headers checker

Ours

Free, no sign-up

Enter a URL. We read the response headers and grade the six that matter most, with a one-line fix for each gap.

Best for
Check HSTS, Content-Security-Policy, X-Content-Type-Options, frame protection, Referrer-Policy and Permissions-Policy, with a simple grade and fixes.
Watch out for
Checks one URL at a time.

Broken link checker

Ours

Free, no sign-up

Paste a page URL. We check up to 100 of its links and list every 404, server error, timeout and redirect.

Best for
Find broken links on a page: we check up to 100 links for 404s, server errors, timeouts and redirects, internal links first. Free, no sign-up.
Watch out for
Checks one URL at a time.

Image alt text checker

Ours

Free, no sign-up

Enter a URL. We list every <img> on the page and flag missing or weak alt text, missing dimensions and lazy-loading mistakes.

Best for
List every image on a page with missing, empty or over-long alt text, filename alts, missing width and height, and lazy-loading above the fold.
Watch out for
Checks one URL at a time.

Internal link checker

Ours

Free, no sign-up

Paste a URL. We list every link on the page, internal and external, with its anchor text and rel attributes.

Best for
Count a page's internal and external links, see every anchor text, and spot nofollow on internal links, 'click here' anchors and links with no text.
Watch out for
Checks one URL at a time.

llms.txt validator

Ours

Free, no sign-up

Enter a domain. We fetch /llms.txt and /llms-full.txt, check the structure against the llmstxt.org format and test the links inside.

Best for
Validate a site's llms.txt against the llmstxt.org format: H1, blockquote summary, H2 link lists. Checks up to 20 links and looks for llms-full.txt.
Watch out for
Checks one URL at a time.

Domain age checker

Ours

Free, no sign-up

Enter a domain. We ask the registry's RDAP service for its registration and expiry dates, registrar, nameservers and status.

Best for
Look up when a domain was registered, when it expires, its registrar and nameservers, straight from the registry's RDAP record. Free.
Watch out for
Checks one URL at a time.

AI tagline generator

Ours

Free, no sign-up

Say what your product does and who it's for. Get ten taglines, each 60 characters or fewer, ready for a launch listing or your hero section.

Best for
Describe your product and audience, get 10 taglines of 60 characters or fewer for launch sites, directories and your homepage. Free, no sign-up.
Watch out for
Runs in your browser; nothing is saved.

AI product description generator

Ours

Free, no sign-up

Fill in what your product does once. Get the three lengths directories ask for: one sentence, about 50 words and about 150 words.

Best for
Write a one-sentence, 50-word and 150-word description of your product for launch sites and directory listings, from one form. Free, review before use.
Watch out for
Runs in your browser; nothing is saved.

AI launch post generator

Ours

Free, no sign-up

Pick the platform and a tone. Get a post title, the post and your first maker comment, written to each platform's norms. You edit, you post.

Best for
Draft a launch post and first maker comment for LaunchRanked, Product Hunt, Show HN, Indie Hackers or Reddit, in the tone you pick. No vote-begging.
Watch out for
Runs in your browser; nothing is saved.

AI keyword clustering

Ours

Free, no sign-up

Paste a keyword list. We group keywords that mean the same thing, so you can plan one page per group instead of one page per phrase.

Best for
Paste up to 200 keywords. We group them by meaning with an embeddings model, name each group after its most central keyword and export a CSV.
Watch out for
Runs in your browser; nothing is saved.

AI blog outline generator

Ours

Free, no sign-up

Give a keyword and what the searcher wants. Get an H2/H3 outline, questions to answer and where to add internal links.

Best for
Enter a keyword and search intent. Get a title, H2 and H3 outline, FAQ questions and internal link placeholders. Copy as Markdown. Free.
Watch out for
Runs in your browser; nothing is saved.

AI alt text generator

Ours

Free, no sign-up

Pick an image. A vision model describes it and writes three alt text options, each 125 characters or fewer. The image isn't saved.

Best for
Upload an image and get 3 alt text options of 125 characters or fewer, written by a vision model. Nothing is stored. Review before you publish.
Watch out for
Runs in your browser; nothing is saved.

Launch week calendar

Ours

Free, no sign-up

Pick a week or a date. See the Monday-to-Sunday dates, the week id and a day-by-day launch checklist you can tick off and copy.

Best for
Find any ISO week's dates and LaunchRanked week id (like 2026-w39), then get a day-by-day launch checklist for that week. Copy it as Markdown.
Watch out for
Runs in your browser; nothing is saved.

Social post character counter

Ours

Free, no sign-up

Paste your post. See its count on X, LinkedIn, Threads, Bluesky and Mastodon, counted each platform's way, with the overflow highlighted.

Best for
Count characters the way X (links = 23), LinkedIn, Threads, Bluesky and Mastodon do, and see exactly where your post runs over each limit.
Watch out for
Runs in your browser; nothing is saved.

Title case converter

Ours

Free, no sign-up

Paste one headline or a list. Pick AP, Chicago or sentence case and copy the result. Acronyms and names like iPhone are left alone.

Best for
Convert headlines to AP title case, Chicago title case or sentence case, with the rules explained. Keeps acronyms and brand names. Bulk, free.
Watch out for
Runs in your browser; nothing is saved.

AI press release generator

Ours

Free, no sign-up

Enter what you're launching and the facts that matter. Get a press release draft in the standard format, with placeholders for what only you know.

Best for
Draft a product launch press release: headline, dateline placeholder, body, a quote to approve and an About section. Free draft, no distribution.
Watch out for
Runs in your browser; nothing is saved.

GEO checker

Ours

Free, no sign-up

Enter a page. We check what AI search needs to fetch, read and quote it: crawler access, content without JavaScript, structure, llms.txt and a Markdown version.

Best for
Check if a page is easy for ChatGPT, Claude, Perplexity and Google's AI to fetch, read and cite: AI bot access, server HTML, llms.txt, schema. Free.
Watch out for
Checks one URL at a time.

Website SEO checker

Ours

Free, no sign-up

Enter a URL. We fetch it like a crawler and score it out of 100 on 16 on-page checks, with the points and a one-line fix for each.

Best for
Score any page out of 100 on 16 weighted on-page SEO checks: title, description, H1, canonical, indexability, schema, alt text, links, HTTPS and speed.
Watch out for
Checks one URL at a time.

SEO compare

Ours

Free, no sign-up

Enter your page and a competitor's. See both scored on the same on-page checklist, side by side, with the numbers behind each check.

Best for
Put your page next to a competitor's: the same 16 on-page SEO checks, word counts, links, schema, speed and Ahrefs Domain Rating when available.
Watch out for
Checks one URL at a time.

Dofollow link checker

Ours

Free, no sign-up

Enter a page URL. We list every link on it, marked dofollow, nofollow, ugc or sponsored, grouped by the domain it points to.

Best for
List every link on a page with its rel value: dofollow, nofollow, ugc or sponsored. Counts per domain and a CSV export. Check a backlink is followed.
Watch out for
Checks one URL at a time.

robots.txt tester

Ours

Free, no sign-up

Pick a user-agent and a URL. We fetch the live robots.txt, apply the RFC 9309 rules and show whether it's allowed, and which line decided.

Best for
Test any URL against a site's live robots.txt for Googlebot, Bingbot, GPTBot or any user-agent. See allowed or blocked and the exact rule that decided.
Watch out for
Checks one URL at a time.

HTTP header checker

Ours

Free, no sign-up

Enter a URL. We request it like a crawler, follow each redirect and show every header, grouped, with notes on the ones that affect indexing.

Best for
See every response header for a URL, grouped into SEO, caching, security and server, on each redirect. Flags X-Robots-Tag noindex and canonical headers.
Watch out for
Checks one URL at a time.

DNS lookup

Ours

Free, no sign-up

Enter a domain. We query Cloudflare's public resolver over HTTPS and show every record type with its TTL.

Best for
Look up A, AAAA, CNAME, MX, NS, TXT, SOA and CAA records for any domain, live over DNS-over-HTTPS, with TTLs and CNAME chains. Free, no sign-up.
Watch out for
Checks one URL at a time.

SPF, DKIM and DMARC checker

Ours

Free, no sign-up

Enter the domain you send email from. We read its MX, SPF, DKIM and DMARC records and tell you, in plain words, what's missing and how to fix it.

Best for
Check a domain's SPF, DKIM, DMARC and MX records in one go, with plain-English verdicts and the fix for each. Counts SPF's 10-lookup limit.
Watch out for
Checks one URL at a time.

Is it down checker

Ours

Free, no sign-up

Enter a site. We request it from our server and tell you if it's up, returning an error, or not answering, and why.

Best for
Check if a website is down or just slow for you: status code, response time, redirects and final URL from our server, plus a DNS check if it fails.
Watch out for
Checks one URL at a time.

IndexNow tester

Ours

Free, no sign-up

Enter your site and IndexNow key. We check the key file on your site; once it matches, you can submit up to 10 changed URLs.

Best for
Check your IndexNow key file is live and matches, then submit up to 10 URLs to Bing, Yandex and the other IndexNow engines in one request. Free.
Watch out for
Checks one URL at a time.

Webpage to Markdown

Ours

Free, no sign-up

Paste a URL. We pull out the main content, drop the navigation and footer, and convert it to clean Markdown you can copy or download.

Best for
Turn any public web page into clean Markdown: main content only, headings, lists, links, tables and code kept. Copy it or download a .md file.
Watch out for
Checks one URL at a time.

Sitemap validator

Ours

Free, no sign-up

Enter a domain or sitemap URL. We read the index and its child sitemaps and check every entry against the sitemaps.org protocol.

Best for
Validate every entry in your XML sitemap: absolute same-host URLs, W3C lastmod dates, changefreq and priority values, duplicates and size limits.
Watch out for
Checks one URL at a time.

Sitemap URL extractor

Ours

Free, no sign-up

Enter a domain or sitemap URL. We follow the index into every child sitemap and give you the full URL list, deduplicated.

Best for
Pull every URL out of an XML sitemap or sitemap index, including gzip files. Filter the list, copy it, or download a CSV with lastmod. Up to 50,000 URLs.
Watch out for
Checks one URL at a time.

Sitemap URL counter

Ours

Free, no sign-up

Enter a domain or sitemap URL. We count the URLs in every sitemap file and the unique total, without counting any URL or file twice.

Best for
Count the URLs in a sitemap and its index: per file and total unique, with duplicates and repeats across files counted once. gzip supported.
Watch out for
Checks one URL at a time.

Sitemap compare

Ours

Free, no sign-up

Enter two sitemaps (before and after a migration, or yours and a competitor's). See every URL added, removed or unchanged.

Best for
Compare two XML sitemaps and see which URLs were added, removed or kept, where lastmod changed, and which differ only by https, www or a slash.
Watch out for
Checks one URL at a time.

Sitemap analytics

Ours

Free, no sign-up

Enter a domain or sitemap URL. We break its URLs down by section, depth, extension and lastmod month, so you can see the site's shape.

Best for
See what a site's sitemap is made of: URLs per section, folder depth, file types, hosts and lastmod by month. Works on any public sitemap.
Watch out for
Checks one URL at a time.

Sitemap changefreq and priority

Ours

Free, no sign-up

Enter a domain or sitemap URL. We tally every changefreq and priority value, flag invalid ones, and compare them with lastmod.

Best for
See how a sitemap uses changefreq and priority, which values are invalid, and what Google does with them (it ignores both). lastmod checked too.
Watch out for
Checks one URL at a time.

HTML to Markdown converter

Ours

Free, no sign-up

Paste HTML from a page, a CMS or an email. Get clean, GitHub-flavored Markdown you can drop into docs, a README or an MDX blog.

Best for
Paste HTML and get clean Markdown: headings, links, images, lists, tables, code blocks and blockquotes. Runs in your browser, nothing is uploaded.
Watch out for
Runs in your browser; nothing is saved.

JSON to Markdown converter

Ours

Free, no sign-up

Paste JSON. Arrays of objects become a Markdown table; everything else becomes a readable nested list.

Best for
Turn JSON into Markdown: arrays of objects become a GFM table, nested objects become indented lists. Free, runs in your browser.
Watch out for
Runs in your browser; nothing is saved.

CSV to Markdown table

Ours

Free, no sign-up

Paste CSV, TSV or a range copied from a spreadsheet. Get a GFM table with the header row, alignment and escaping done for you.

Best for
Convert CSV or TSV into a GitHub-flavored Markdown table. Handles quoted fields, commas and line breaks inside quotes, and pipe characters.
Watch out for
Runs in your browser; nothing is saved.

XML to Markdown converter

Ours

Free, no sign-up

Paste XML: an RSS feed, a sitemap, an export. Repeated records become a Markdown table and the rest becomes a readable outline.

Best for
Convert XML into Markdown. Repeated records like RSS items or sitemap URLs become a table; other XML becomes a nested list. Runs in your browser.
Watch out for
Runs in your browser; nothing is saved.

Paste to Markdown

Ours

Free, no sign-up

Copy formatted text from Google Docs, Word or any web page and paste it here. We read the rich text from your clipboard and turn it into clean Markdown.

Best for
Paste formatted text from Google Docs, Word, Notion or a web page and get clean Markdown with headings, bold, links, lists and tables kept.
Watch out for
Runs in your browser; nothing is saved.

Email signature generator

Ours

Free, no sign-up

Fill in your details. Get an email signature that renders in Gmail, Outlook and Apple Mail, plus a plain-text fallback, ready to copy.

Best for
Build a clean HTML email signature with your name, role, links and logo, plus a plain-text version. Copy it into Gmail, Outlook or Apple Mail.
Watch out for
Runs in your browser; nothing is saved.

Privacy policy generator

Ours

Free, no sign-up

Tell us what your product collects, why and who you share it with. Get a plain-English privacy policy draft to review with a lawyer before you publish.

Best for
Answer a short form about the data your product collects and get a plain-English privacy policy draft in Markdown. A starting point, not legal advice.
Watch out for
Runs in your browser; nothing is saved.

Terms of service generator

Ours

Free, no sign-up

Describe your product, how people pay and what they can't do with it. Get a terms of service draft in Markdown to review before you publish.

Best for
Generate a plain-English terms of service draft for a SaaS, app or website from a short form. Markdown output. A starting point, not legal advice.
Watch out for
Runs in your browser; nothing is saved.

Cookie policy generator

Ours

Free, no sign-up

Pick the kinds of cookies and tools your site uses. Get a cookie policy draft with a cookie table you can edit, in Markdown.

Best for
List the cookies and tools your site uses and get a cookie policy draft in Markdown, with a table of cookies by category. Not legal advice.
Watch out for
Runs in your browser; nothing is saved.

Reading time calculator

Ours

Free, no sign-up

Paste your article or type a word count. See how long it takes to read silently, read aloud or present, at the speed you choose.

Best for
Paste text or enter a word count and see reading time at 238 wpm (the research average for non-fiction), or pick your own reading or speaking speed.
Watch out for
Runs in your browser; nothing is saved.

XML sitemap generator

Ours

Free, no sign-up

Paste a list of URLs. We check each one, escape it properly and build a sitemap.xml that follows the sitemaps.org protocol, split into files if needed.

Best for
Paste your URLs and get a valid sitemap.xml with optional lastmod, changefreq and priority. Checks each URL and splits files over 50,000 URLs.
Watch out for
Runs in your browser; nothing is saved.

Sitemap index generator

Ours

Free, no sign-up

Paste the URLs of your sitemap files. Get a sitemap index that points search engines at all of them, ready to reference from robots.txt.

Best for
List your sitemap files and get a valid sitemap index with optional lastmod dates. Checks URLs, duplicates and the 50,000-sitemap limit.
Watch out for
Runs in your browser; nothing is saved.

Sitemap splitter and merger

Ours

Free, no sign-up

Paste or upload sitemap files. Merge them into one deduplicated sitemap, or split a big one into smaller files plus a sitemap index.

Best for
Merge several sitemaps into one and remove duplicates, or split a large sitemap into files of any size with a matching sitemap index. In your browser.
Watch out for
Runs in your browser; nothing is saved.

Meta description tester

Ours

Free, no sign-up

Type or paste a meta description. See the character count, an estimated pixel width and where Google would likely cut it off, as you type.

Best for
Type a meta description and see its length in characters and estimated pixels, where Google would likely cut it on desktop and mobile, and a preview.
Watch out for
Runs in your browser; nothing is saved.

Redirect generator

Ours

Free, no sign-up

Paste old and new URLs, one pair per line. Get redirect rules for your server or host, checked for loops, chains and duplicates.

Best for
Turn a list of old and new URLs into 301 or 302 rules for Apache .htaccess, Nginx, Vercel, Netlify, Next.js and Cloudflare Bulk Redirects.
Watch out for
Runs in your browser; nothing is saved.

OG image generator

Ours

Free, no sign-up

Type a title, pick a template and a brand color, add your logo. Download a 1200×630 PNG for link previews on X, LinkedIn, Slack and more.

Best for
Make a 1200×630 Open Graph image with your title, subtitle, brand color and logo. Pick a template and download a PNG. Free, in your browser.
Watch out for
Runs in your browser; nothing is saved.

Favicon generator

Ours

Free, no sign-up

Start from initials, an emoji or an uploaded logo. Get every size browsers and phones ask for, a favicon.ico and the HTML to add to your head.

Best for
Make a favicon from initials, an emoji or your logo. Download 16, 32, 180, 192 and 512px PNGs, a favicon.ico, the link tags and a web manifest.
Watch out for
Runs in your browser; nothing is saved.

ai.txt generator

Ours

Free, no sign-up

Choose which file types AI dataset tools may use. Get an ai.txt in the format Spawning introduced in 2023, plus what it can and can't do.

Best for
Generate an ai.txt file to state AI training preferences for your site's files, with an honest look at who reads it today and why robots.txt still matters.
Watch out for
Runs in your browser; nothing is saved.

MCP server card generator

Ours

Free, no sign-up

Describe your remote MCP server. Get a Server Card and an AI Catalog file that follow the current draft discovery proposal, checked against its schema rules.

Best for
Generate an MCP Server Card and a /.well-known/ai-catalog.json so AI clients can discover your remote MCP server. Follows the current draft (SEP-2127).
Watch out for
Runs in your browser; nothing is saved.

Launch checklist

Ours

Free, no sign-up

Work through pre-launch, launch day and post-launch tasks. Your progress saves in this browser, and each step links to the template or tool that helps.

Best for
An interactive launch checklist for pre-launch, launch day and the week after. Tick items off, it saves in your browser, and each step links to a template.
Watch out for
Runs in your browser; nothing is saved.

Press kit generator

Ours

Free, no sign-up

Collect the facts journalists and directory editors ask for in one place. Get a press kit in Markdown and HTML you can publish at /press.

Best for
Fill in your company facts, boilerplate, founders and links. Get a press kit page in Markdown and HTML, with a marked placeholder for a founder quote.
Watch out for
Runs in your browser; nothing is saved.

Show HN title checker

Ours

Free, no sign-up

Type your Show HN title. We check it against Hacker News's written guidelines and a few clarity rules, and explain each point.

Best for
Check a Show HN title against Hacker News guidelines: the Show HN prefix, the 80-character limit, hype words, caps and clarity. Not a vote predictor.
Watch out for
Runs in your browser; nothing is saved.

QR code generator

Ours

Free, no sign-up

Enter a URL or any text. Get a static QR code that encodes it directly, with no redirect service in between, as a PNG or SVG.

Best for
Make a static QR code for a URL or text, pick the error correction level and colors, and download a PNG or SVG. No tracking redirect, no expiry.
Watch out for
Runs in your browser; nothing is saved.

Startup idea validator

Ours

Free, no sign-up

Rate your idea honestly on six factors. Get a weighted score, the weakest assumption, and experiments you can run in the next seven days.

Best for
Score your startup idea on problem, urgency, demand, willingness to pay, channel and competition, then get 7 days of concrete experiments to test it.
Watch out for
Runs in your browser; nothing is saved.

Startup name generator

Ours

Free, no sign-up

Say what you're building and the feel you want. Get name ideas, then check which .com domains aren't registered right now.

Best for
Describe your product and get 12 startup name ideas with the thinking behind each, then check whether the .com is registered, live from the registry.
Watch out for
Runs in your browser; nothing is saved.

Keyword idea generator

Ours

Free, no sign-up

Enter a seed keyword. Get keyword ideas grouped by intent: questions, commercial, comparisons and long-tail. They're ideas to check, not measured demand.

Best for
Enter a seed keyword and get question, commercial, comparison and long-tail keyword ideas from an open model. Ideas to research, not search volumes.
Watch out for
Runs in your browser; nothing is saved.

Domain Rating checker

Ours

Free, no sign-up

Enter a domain. We ask Ahrefs' free API for its Domain Rating (DR) and explain what the number does and doesn't tell you.

Best for
Check any website's Domain Rating, straight from Ahrefs' free DR API. See what the number means, and what it doesn't, before you chase links.
Watch out for
Checks one URL at a time.

Bulk DR checker

Ours

Free, no sign-up

Paste up to 25 domains, one per line. We fetch each Domain Rating from Ahrefs' free API in one request; sort the table or download it as CSV.

Best for
Paste up to 25 domains and get each one's Ahrefs Domain Rating in one table. Sort by DR, then export a CSV. Free, no sign-up.
Watch out for
Checks one URL at a time.

Backlink value calculator

Ours

Free, no sign-up

Enter what you know about a link you're considering. We score it 0–100 with a formula you can see, and estimate the clicks it could send.

Best for
Score a potential backlink from the linking site's DR, rel attribute, topical relevance and page traffic. Every weight is shown. A heuristic, not a price.
Watch out for
Runs in your browser; nothing is saved.

Frequently asked questions

What is the best free SEO tool?

Google Search Console. It's the only free tool with Google's own data on the queries, clicks and positions for your site.

Do I need paid SEO tools?

Not to start. Search Console, PageSpeed Insights and the Rich Results Test cover the basics. Paid tools help with keyword research at scale and competitor analysis.

How do I check if AI crawlers can read my site?

Read your robots.txt for rules on bots like GPTBot, ClaudeBot and PerplexityBot, or use our free AI crawler checker, which does it for you.

Sources we checked

Checked on their own sites on 23 September 2026. Prices and terms change, so check before you buy. Domain ratings are approximate third-party estimates.

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