Compare · SEO suites and rank trackers

Serpstat vs Semrush

Serpstat is a budget all-in-one suite. At the time of writing (September 2026), Individual is $69/mo and Team $129/mo (3 users, API credits, MCP), up to 27% less yearly. Semrush's SEO plan is $139/mo, with API data on Advanced ($549/mo).

Both track ranks daily and offer 7-day trials. Semrush has larger claimed databases and AI prompt tracking built into its AI Search plans; Serpstat sells AI monitoring as a separate product, LLM Brand Monitor.

Serpstat vs Semrush side by side

From each product’s own site or our research, at the time of writing (September 2026). Prices and terms change, so check before you decide.

Comparison of Serpstat and Semrush
Feature	Serpstat	Semrush
Entry price	Individual $69/mo ($50 yearly)	SEO $139/mo
Users	1 / 3 / 6 / 30	Extra users from $45/mo
API	From Team ($129/mo)	Advanced ($549/mo)
Rank tracking	Daily; 10k+ position checks	Daily; 500+ keywords
AI tracking	LLM Brand Monitor (separate)	50 to 200 prompts on AI Search plans
Keyword data (claimed)	8.91B keywords	28.8B keywords
Trial	7 days, auto-renews	7 days

Which should you pick?

Pick Serpstat if…

You want an all-in-one suite for less.
You need API access without enterprise pricing.
You need many seats for a team or agency.

Serpstat’s site · LaunchRanked vs Serpstat

Pick Semrush if…

You want the largest databases.
You want AI prompt tracking inside the suite.
You'll use Semrush's other toolkits.

Semrush’s site · LaunchRanked vs Semrush

Where LaunchRanked fits

Disclosure: LaunchRanked is our product. Where we list it, we say so, and we place it under the use case it fits rather than at the top by default. Everything else here is from the vendors’ own sites or our research, and we say where they’re better.

LaunchRanked isn't an SEO suite. We don't have a keyword database, a backlink index or a rank tracker, and we're not a substitute for either tool here. Both are strong for teams who'll use the data; neither publishes your content.

If what you actually want is content published and existing pages fixed, Autopilot ($49/mo, founding price, early access) publishes 30 articles a month and rewrites titles and snippets on pages ranking on page 1–2 of Search Console. Done-for-you (from $999/mo) runs the whole playbook for you.

Frequently asked questions

Is Serpstat cheaper than Semrush?

Yes: $69/mo for Individual against $139/mo for Semrush's SEO plan, at the time of writing (September 2026).

Which has API access on cheaper plans?

Serpstat, from its Team plan at $129/mo. Semrush includes API data on Advanced.

Do both track AI answers?

Semrush does inside its AI Search plans. Serpstat does through LLM Brand Monitor, a separate product.

Sources we checked

Checked on their own sites on 23 September 2026. Prices and terms change, so check before you buy. Domain ratings are approximate third-party estimates.